Kat Von D Everlasting Lipstick, $30.

Available in a range of shades, this breakthrough liquid lipstick gives lips long-lasting wear and high-pigment colour. Its creamy, colour-rich formula glides over lips as effortlessly as a gloss, but dries to a true matte finish that feels weightless all day long.

Really. And it has a matching range of long last lip liners which are also super impressive. It’s infused with natural comfort-enhancing ingredients, including vitamin E and sunflower seed extract, so you can flaunt lasting matte colour.